Alkistis Mavroeidi is Head of Design and Research at Insurify, focusing on Research and Retention Strategies. Prior to her time at Insurify, Alkistis was Director of Product Design at KAYAK, where she led a global team of Product Designers and UX Researchers working on KAYAK's metasearch product. She holds a bachelor’s degree in Architectural Engineering from Greece’s NTUA polytechnic school and a Master in Design Studies (MDes) from the Harvard Graduate School of Design.
Past Talks
16 May 2024
From data analysis to incorporating stakeholder feedback, navigating diverse user needs and aligning with executive objectives, Product Design entails connecting various elements to achieve a delicate balance between efficiency and value. In this talk, we'll delve into strategies and tools for enhancing efficiency during the consolidation of Problem Definition, a pivotal stage in the Product Development process that can determine the success or failure of a project
16 August 2022
Consistency in design is difficult, made more difficult when your design system supports several brands within different markets. So how did the team in KAYAK achieve this with a lean design team.
Follow Aleks and her teams journey as they built their design systems that services multiple global brands. She will touch on their learnings on:
- How they adapted and restructured the design system to support their current needs;
- Why a component based design system helped them best create consistent designs for multiple brands
- How to avoid bottlenecks when knowledge sharing by establishing the Ambassador System; and
- Any future improvement she envisages for the team.
24 May 2022
Design Systems provide designers with a new way to build cohesive, consistent experiences at scale - to create truly great products.
This panel will explore the ways different companies are approaching design systems to achieve greater alignment throughout the team.
- How will the role of the designer is evolving
- Allowing designers to think-creatively on user needs
- An evolution of what it means for design alignment
- The importance of design alignment in product success
