We’re helping companies improve the
effectiveness, efficiency and sustainability of software development.
Contexts change, processes should too.
A lot of companies are still following processes optimised for the 20th Century, with 20th Century results. But embedded processes are difficult to change - our mission is to make improving processes easier.
First Conference
We launched the first UXDX conference in Dublin with 1 stage and 400 attendees.
Strong Growth
The conference grew to 2 stages, 3 days and 1,500 attendees.
Online Pivot with COVID
We built a custom platform to enable us to run our online conferences and community events sustainably.
New Markets
We launched our USA conference in New York as well as an online conference in the APAC region.
Our mission
We want to help companies improve their way of working so they can build better products and improve outcomes for customers, the company and employees.
- Better for customers
- Better processes lead to better products which improves outcomes for customers.
- Better for companies
- Better processes lead to better products which improves outcomes for companies and increase their chance of success.
- Better for employees
- Better processes tap into the internal motivation of team members, make work more exciting and reduce stress and burnout.
- Attendees at UXDX events
- 20,000+
- Speakers
- 600+
- Years running
- 10+
We have speakers from the world's most innovative companies.
Media Files
Our team
We are a small but growing team of people who are passionate about helping companies improve their ways of working to build better products with happier teams.
Catherine Madden
Co-Founder
Rory Madden
Co-Founder
Arjan Habben Jansen
Global Marketing Manager
Niamh Grimes
Event Executive
Roisin Madden
Project Director