Nadia helps organizations to build and optimize design teams with a focus on all levels of work - from business strategy to hands-on designing.
During the last 10 years, Nadia went through a journey of focusing on the purely visual aspect of design - all the way to solving business problems through innovation and building design teams.
Today Nadia is taking a role of Head of Product Design at Moonpig Group working with a world-class team of Product Designers to build the best personalised greeting cards and gifts experience.
Personalization is re-emerging today with newfound relevance, sophistication and ubiquity.
Moderated by Pavitra Tandon, this panel will help product teams assess where and how to build personalisation into digital products and touchpoints, and how to evolve its use across the user, team and company.
Personalisation is a fundamental tool to providing the optimal customer experience, generating more sales, and increasing customer retention. We all heard about the value of personalisation before, yet how many of us are actually doing it optimally and really serving the customer needs?
Nadia will talk about Moonpig’s approach to making user experience personal and will share the challenges that came across Moonpig’s way.
As you grow your product teams, how do you avoid reinventing the wheel and ensuring the design function can operate as efficiently as possible.
Moderated by Nadia Udalova, join the conversation, share your insights and probe the speakers on the elements of their talks that left you wanting more.