UX & Design as a Strategic Function: How Leaders Are Shaping Strategy & Driving Results

Great UX/UI design doesn’t just improve products—it transforms businesses. In this panel, top UX and design executives will share how they navigate exec-level influence, balance vision with execution, and build cross-functional relationships that create real impact. They’ll break down the skills and strategies that have helped them position design as a strategic driver of innovation, revenue, and long-term success.

What You’ll Learn:

• How design leaders are directly impacting business performance and revenue
• Why big companies are investing in design executives to fuel growth
• The mix of skills needed to lead—thinking big, executing well, and influencing across teams
• Practical takeaways to make design a bigger force in your organization