Elizabeth Frekot

Elizabeth Frekot — UX Researcher at Ibotta. Talks and sessions delivered at UXDX.

Elizabeth Frekot

UX Researcher

Ibotta

Elizabeth (Betsy) is a Senior UX researcher at Ibotta and a cross-cultural psychologist. She started her career with a South African start-up while she completed her postgraduate degree in Psychological Research at the University of Cape Town. Over the last few years, she found the perfect marriage of her academic and work experience in the world of UX research and bringing the voices of users to the forefront of product design and development.

Past talks

1 talk · 1 event

2024

UXDX Community: Driving Success with UX, Generalist Design skills, and an Engineering CultureApr 2024

How to Build an Engineering Culture of "Why"

Are your engineers feeling disconnected from their product? Have you had trouble getting your engineering teams closer to the discovery process? Discover actionable ways to leverage your existing user research teams and/or cultivate research practices to help build user advocates and bring engineering voices in ideation spaces.

Elizabeth Frekot