Cliff is a UX Architect at Salesforce, and has over a decade of experience building customer experience tools for organizations of all sizes. He brings a human-centered focus to all his work, and leverages design as an opportunity for creating positive change in the world for others. With a strong technical background and an unwavering dedication to research, Cliff weaves systems thinking and genuine empathy into his work to drive thoughtful, useful outcomes for the people on the other end of the designs.
Past Talks
Feedback and critique are indispensable tools for product designers. When used effectively, they leverage the collective power of differing viewpoints to directly improve design quality. Use them poorly, however, and you’ll not only lose out on design quality—you’ll lose out on creating the emotionally safe environment necessary for creative innovation.
Asking intentional, thoughtful questions can help you keep your empathetic curiosity whenever you’re giving or receiving feedback. Pair the questions with attentive listening, and you’ve got the recipe for a valuable feedback session.
We’ll talk about using these questions to give and receive feedback in kindness, and we’ll discuss how to process unthoughtful or unhelpful critique with self-compassion.