UXDX Community:Spain

Nowadays we talk a lot about innovations, and it looks that it is everywhere. Especially in startups, it is taken for granted.
The reality is startups, just like large companies, very quickly fall into the optimization trap, thinking our future growth will come from optimizing their existing Product.
In this talk, we will see real business cases of good and bad product innovation. Using actual products that have succeeded and that have failed, we will go through the processes we have built to make Product Discovery at Ontruck. You will be able to adapt it and start or improve Product Discovery at your company.
Come to create your innovation processes and "Move from optimization trap to continuous Product Discovery."

Working as product teams delivers better results but making the shift involves changing how teams and companies work - and change is hard.

How do we convince people that we have thought through the implications of the changes that we are proposing without getting bogged down in months of analysis, meetings and pointless whiteboard strategising.

In this talk Rory will give an introduction to the UXDX framework, which is the result of years of hands on experience helping teams to make the transition from projects to products.

Haroon will share the story of how Glovo's engineering culture and mindset evolved over time with the introduction of continuous delivery practices that enabled the team to adopt zero downtime continuous deployment. Follow the journey from monolith architecture to now growing microservices and the benefits.

Collaboration is a term often thrown around to represent an agile product team but what is collaboration at work. With this talk, uncover collaboration from different perspectives of the N26 product team.

• Josh will start off by sharing N26's best practices in designing interview guides. He will try to answer how to frame unbiased questions rooted in real-world scenarios to help understand your users.
• Daniele will share N26's tips to create better collaboration between designers and developers to achieve better and faster products for your teams.
• Chhavi will talk through the rituals of the N26 design team. By tracing the evolution of format, content, and learnings they've had along the way, you can find out how to build and most importantly, evolve these to suit your team.
• Laura will help us navigate how to deal with partners and manage expectations. She will share some experiences in dealing with partners, key learnings and try to help you to prevent being in the believer position.
• And lastly, Olivier will share the learnings of having regulation as your principal stakeholder. What happens when the consequence of getting it wrong does not result in people being unable to send a tweet, but in being unable to receive their salary? How do you make sure to get this right, while at the same time the law makes experimenting very hard? Olivier will explain how the Bank Products team at N26 adapted traditional product management techniques to a heavily regulated industry.