Good Product Decisions vs Cognitive Biases

Talk

Good Product Decisions vs Cognitive Biases

The way we interpret our interactions with products and people around us is impacted by biases in every single moment. This affects our lives, our decisions and the products we design and build.

This talk will take you through the following steps to challenge your inherent bias:
-Learn to 'live your biases' through real-life situation exercises
-Become aware of how biases affect how you ask questions, listen and take product and design decisions.
-Gain insight from stories and tips on how to be a more empathetic and objective observer and a better decision maker.

Romina Chitic

Romina Chitic, Product Designer,SMG Swiss Marketplace Group