Design for Tomorrow vs. Design for Today
Debate
Design for Tomorrow vs. Design for Today
10 Oct, 1:55 pm - 2:30 pm (Europe/Dublin) - Discovery Stage
10 Oct, 12:55 - 13:30 (UTC)
Continuous Design
UXDX EMEA 2024
Should UX designers prioritise designing solutions for the ever-changing future (Design for Tomorrow) or focus on delivering practical solutions with immediate benefits (Design for Today)?
The Combatants:
- Futurism Champion: A believer in using futurism to create innovative solutions that address long-term challenges.
- Pragmatism Champion: An advocate for UX in creating practical solutions that deliver clear and measurable business benefits.
The Format:
- Each participant will outline their core arguments for Design for Tomorrow or Design for Today
- The debate will be divided into three rounds, each focusing on a key point of contention
- Market Readiness: Can futuristic designs find a market, or are they destined to be before their time?
- Practicality vs. Investment: Do the costs of deep futurism outweigh the potential benefits?
- Agility vs. Vision: Can a long-term vision hinder an organization's ability to adapt to change?
- Moderator Q&A: The moderator will pose questions to each debater, allowing them to delve deeper into their positions and address each other's arguments
- Closing Statements: Each participant will summarize their key takeaways and offer a final perspective on the future of UX design
Jod Kaftan, Head of Product Design & Research,ORACLE
Alex Burke, CEO,Optimal Workshop
Pamela Mead, Global VP of Design,SumUp
