Design for Tomorrow vs. Design for Today

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Fireside

Design for Tomorrow vs. Design for Today

Continuous Design
UXDX EMEA 2024

Should UX designers prioritise designing solutions for the ever-changing future (Design for Tomorrow) or focus on delivering practical solutions with immediate benefits (Design for Today)?
Practicality vs. Investment: Do the costs of deep futurism outweigh the potential benefits?
Agility vs. Vision: Can a long-term vision hinder an organization's ability to adapt to change?

Jod Kaftan

Jod Kaftan, Head of Product Design & Research,ORACLE

Alex Burke

Alex Burke, CEO,Optimal Workshop