Ludwig Wendzich

Ludwig is the Director of Product Design at Vend. Prior to working at Vend, Ludwig was a Senior Front-end Engineer at Apple where he worked to bring alignment between Design and Engineering around the pattern library and design language for Apple’s web properties. At Vend, Ludwig’s moved back to his roots—Design—and tackled the problem from the other side. With a strong focus on systems thinking, Ludwig likes to look at every organisation like a machine and identify how to get the most out of it: whether that’s in Engineering, Design, Product or from a Commercial point-of-view. From that point of abstraction, and with a strong focus on iterative improvements, he believes we can all make the impossible happen.