Jephthah Aletan

Jephthah Aletan

Design Lead

Wellahealth

Wellahealth

Past Talks

13 January 2022

Continuous Design
Main Stage

Join the conversation! Share your insights and probe Jephthah on the elements of his on-demand talk on designing from physical to digital experiences that left you wanting more.

Jephthah Aletan
Jephthah Aletan

Design Lead

Wellahealth

Wellahealth
 

12 January 2022

Continuous Discovery
Main Stage

Creating user journey maps can be a challenging task for most product teams; made more difficult with the additional variables unique to the health industry and to the users of Wellahealth. So how did the team at Wellahealth develop a successful customer journey map that reduced a typically 4 hour physical experience to a 15 min digital experience?
Focusing on how they built, tested and carried out their user journey to enable the organisation to launch their product. You will walk away learning:

  • how to create a user journey map rooted from a physical experience to a successful digital experience;
  • what methodology worked best for the team and why; and
  • what challenges and learnings came from each iteration of this map
Jephthah Aletan
Jephthah Aletan

Design Lead

Wellahealth

Wellahealth