Jephthah Aletan
Jephthah Aletan — Design Lead at Wellahealth. Talks and sessions delivered at UXDX.
Past talks
2 talks · 1 event
Q&A With Jephthah Aletan
Join the conversation! Share your insights and probe Jephthah on the elements of his on-demand talk on designing from physical to digital experiences that left you wanting more.
From Physical To Digital: Creating An Effective User Journey
Creating user journey maps can be a challenging task for most product teams; made more difficult with the additional variables unique to the health industry and to the users of Wellahealth. So how did the team at Wellahealth develop a successful customer journey map that reduced a typically 4 hour physical experience to a 15 min digital experience? Focusing on how they built, tested and carried out their user journey to enable the organisation to launch their product. You will walk away learning: - how to create a user journey map rooted from a physical experience to a successful digital experience; - what methodology worked best for the team and why; and - what challenges and learnings came from each iteration of this map