Jephthah Aletan

Jephthah Aletan

Design Lead

Wellahealth

Wellahealth

Past Talks

Continuous Design

Join the conversation! Share your insights and probe Jephthah on the elements of his on-demand talk on designing from physical to digital experiences that left you wanting more.

Jephthah Aletan
Jephthah Aletan

Design Lead

Wellahealth

Wellahealth
 
Continuous Discovery

Creating user journey maps can be a challenging task for most product teams; made more difficult with the additional variables unique to the health industry and to the users of Wellahealth. So how did the team at Wellahealth develop a successful customer journey map that reduced a typically 4 hour physical experience to a 15 min digital experience?
Focusing on how they built, tested and carried out their user journey to enable the organisation to launch their product. You will walk away learning:

  • how to create a user journey map rooted from a physical experience to a successful digital experience;
  • what methodology worked best for the team and why; and
  • what challenges and learnings came from each iteration of this map
Jephthah Aletan
Jephthah Aletan

Design Lead

Wellahealth

Wellahealth