Adam Copeland

Adam Copeland

Client Experience Architect

Mayo Clinic

Dr. Adam Copeland is a Client Experience Architect at Mayo Clinic where he supports human-centered design at Mayo Clinic Laboratories. As a global reference laboratory, Mayo Clinic Laboratories delivers complex testing and Mayo Clinic expertise to health care clients around the world.

Adam’s career foregrounding the human in human-computer interaction design has spanned several fields. Previously, he was a professor of leadership who taught courses on design, technology, and non-profit leadership. He holds a Ph.D. in Rhetoric, Writing, and Culture from North Dakota State University where his work focused on invitations to generosity on crowdfunding platforms.

Past Sessions

UXDX Europe 2020

Watch Aligning Product & Business Objectives

Aligning Product & Business Objectives

Pamela Mead


Pete Anderson

U.S. Bank

Adam Copeland

Mayo Clinic

Snjezana Momic


Distinguishing product objectives from business objectives is crucial in making sure your product delivers for your end users.  - How do you keep your product objectives aligned with ever changing business needs? - How do you ensure that yo...

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