Mixing Methodologies: Qualitative & Quantitative Testing for User Behavior Analysis
Talk
Mixing Methodologies: Qualitative & Quantitative Testing for User Behavior Analysis
Continuous Discovery
UXDX Community: Testing and Scaling the User Journey 2023
Help software product development team unlock the power of layered quantitative and qualitative testing to better understand their users and deliver effective product solutions. Improve KPIs with techniques such as user interviews, AB testing, unmoderated tasks, and more!
Charlotte Cunningham, Product Designer,Crafted
TJ Bowen, Product Manager,Crafted
Aaron Knoll, Product Designer,Crafted