Innovation Without Adoption Is Meaningless

In today's fast-paced and competitive business landscape, innovation is often regarded as the key driver for success. Companies invest significant resources in developing groundbreaking products and services driven by the promise of revolutionizing their industries. However, without successful adoption, even the most innovative ideas can fall flat. Join Rhiannon as she explores the way she and her team bridge the gap between innovation and adoption, and discover how effective product marketing management can drive business success