Designing for Competing Business & User Goals

02 Apr18:00 – 18:30 UTCStage: Main StageTalk

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We will explore how to balance the needs of advertisers and users, align business objectives with user-centered design, and resolve internal team tensions. Learn how design can creatively find solutions that align all stakeholders and foster collaboration to achieve greater outcomes in digital product design.

Speaker

Ziyun Liang

Ziyun Liang

Lead Product Designer

The New York Times