
Michael McKay is an innovation and design leader who helps senior executives and product organisations build cultures of innovation, user centricity and cross functional collaboration. He is the founder of McKay Consulting and the Five Mindsets initiative, where he advises enterprises on embedding Lean Design Thinking across strategy, operations, and organisational culture, acting as a coach and catalyst for change in the age of AI and accelerated transformation.
Most recently, Michael served as Vice President of Digital Products at Novo Nordisk, focused on building a user centric design practice, strengthening product culture, and scaling automation and low code or no code approaches. Earlier, he held senior design and UX leadership roles at Ørsted, PayPal, Amazon Lab126, and Yahoo, and spent over a decade at Nokia driving cross organisational innovation and establishing user driven innovation processes for large global teams. He also teaches as an Adjunct Professor at KADK in Copenhagen and regularly shares frameworks for innovation leadership, design strategy, and transformation culture.
Upcoming Talks
27 May 2026
This practical workshop helps UX, product and engineering teams turn a product concept into a sharp, stakeholder ready pitch using one minute video manuscripts. In this session, Michael suggests a product idea and guides participants through a six scene storytelling framework and an AI powered layer of synthetic personas so they can practise pitching, pressure test the message and leave with a clear, compelling value story.
Outcomes
- Craft a concise one minute video pitch that clearly communicates the value proposition to stakeholders
- Translate a product concept into a narrative that works across decks, roadmaps and agile backlogs
- Use a filmmaking inspired storyboard to keep the pitch consistent as it moves from discovery into delivery
- Rehearse the pitch with synthetic personas and AI generated reactions to refine messaging and anticipate stakeholder questions
