John Vetan

John Vetan — Innovation Strategist and Founder at Design Sprint Academy. Talks and sessions delivered at UXDX.

John Vetan

Innovation Strategist and Founder

John is an entrepreneur and digital enthusiast with over 20 years of experience, his goal is to bring innovation into organizations. He believes that innovation should not be just another buzzword but something that every organization should attain and instill in their DNA.

Past talks

1 talk · 1 event

2026

UXDX EMEAMay 2026

Workshop

AI Problem Framing for Product Teams: Turning AI Hype into Shippable Value

AI is landing on every roadmap, but most teams are still stuck with vague mandates and scattered ideas that never make it into production. This hands-on workshop gives product, design and engineering leaders a structured way to turn AI noise into one or two clearly framed, testable use cases that align with business goals, reduce delivery blockers and can move straight into a design sprint or build track. Outcomes - Translate top down AI mandates into a clearly framed problem that connects customer pain, business impact and technical feasibility - Map the current journey or workflow to pinpoint where AI can remove real blockers for users and for your teams - Use structured prioritisation to decide which AI use cases to test first based on value, risk and effort - Leave with a lightweight AI problem framing canvas you can reuse with your own stakeholders to unblock the next wave of experiments

John Vetan