Felipe Amorim is a Principal Design Strategist and thought leader with over 20 years of experience driving innovation at the intersection of business strategy, futures design, and product technology. With a unique T-shaped approach honed through mentorship and advanced specialization in Futures Thinking and AI Interaction Design, he consistently translates emerging trends into tangible commercial growth and high-impact design solutions for global enterprise clients.
As the Head of Design for 4all Europe, he successfully led the expansion of cashless digital products in the Spanish market, orchestrating strategic partnerships with major entities like CaixaBank and Atlético de Madrid. A recognized international speaker and community advocate, Felipe actively shares his expertise on global stages, including South Summit (Spain and Brazil) and in the United Kingdom, and is committed to shaping the next generation of customer and product experiences through strategic design leadership.