From Vendor to Partner: Getting the most out of your agency relationship by Tanesha Smith-Wattley, Head of Product & Delivery, Very Good Ventures | UXDX USA

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From Vendor to Partner: Getting the most out of your agency relationship

14 May, 1:50 pm - 2:25 pm (America/New_York) - Main Stage

14 May, 17:50 - 18:25 (UTC)

Product Direction

UXDX USA 2025

Agency or consultancy relationships can be tricky to navigate. I'll breakdown how to vet and select the right partner for you - ensuring your needs are not only met but exceeded. We'll dive into simple but effective decision frameworks along with negotiating tactics such as:

Identify your core need and refine your ask (augmentation, strategy, implementation, etc...)
How to decipher notional knowledge vs. deep expertise in a potential vendor
Discuss rates and budgets with confidence and empowerment
Gaining your executive(s) buy-in
Navigating "red-lines"

Tanesha Smith-Wattley, Head of Product & Delivery,Very Good Ventures

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