Tanesha Smith-Wattley

Tanesha Smith-Wattley — Head of Product & Delivery at Very Good Ventures. Talks and sessions delivered at UXDX.

Tanesha Smith-Wattley

Head of Product & Delivery

Tanesha Smith-Wattley is the Head of Product & Delivery at Very Good Ventures, the leading Flutter consultancy, where we work with global brands to design, build, and scale successful apps. Prior to this role, I was a Senior Product Manager at frog, Director of Website Growth & Optimization at CLEAR, and Director of Promotional Strategy & Planning at FreshDirect. I hold a B.A. from The Ohio State University and am the recipient of frog’s Prism award for exuding positivity in the face of uncertainty.

Past talks

1 talk · 1 event

2025

UXDX USAMay 2025

From Vendor to Partner: Getting the Most Out of your Agency Relationship

Agency or consultancy relationships can be tricky to navigate. I'll breakdown how to vet and select the right partner for you - ensuring your needs are not only met but exceeded. We'll dive into simple but effective decision frameworks along with negotiating tactics such as: - Identify your core need and refine your ask (augmentation, strategy, implementation, etc...) - How to decipher notional knowledge vs. deep expertise in a potential vendor - Discuss rates and budgets with confidence and empowerment - Gaining your executive(s) buy-in - Navigating "red-lines"

Tanesha Smith-Wattley