Stefania Russo

Stefania Russo — Global Internationalization Manager at Expedia Group. Talks and sessions delivered at UXDX.

Stefania Russo

Global Internationalization Manager

Stefania is a Localization and UX Content expert with 18 years of experience.

Currently leading Localization and Content Design at Glovo. Previously, she has been working for companies like Booking.com, FedEx, Broadcom, Acolad and TransPerfect.

She is a passionate advocate of international users and of how essential content is for a successful user experience.

Past talks

1 talk · 1 event

2025

UXDX Community: BarcelonaJan 2025

Talk

Machine Translation and AI's impact on content in products

Stefania, former Head of UX Content at Glovo, will explore the intersection of localization and engineering in scaling a global platform. She will highlight how she leveraged advanced engineering solutions, including machine translation systems, to tackle the complexities of entering linguistically diverse markets while at Fedex, Booking, and Glovo. It's extremely important to have close collaboration between engineering, UX, and content teams to build robust pipelines that automate localization workflows, ensure quality at scale, and maintain agile product development cycles. Lastly, she will share strategies for integrating localization tooling into the broader engineering architecture.

Stefania Russo