Lina Reynolds
Lina Reynolds — Lead UX Strategist at Ford Credit. Talks and sessions delivered at UXDX.

Lead UX Strategist
With over a decade of experience across fintech, construction, health, and emerging tech, Lina Reynolds doesn't just just works in a team that designs interfaces, but she tries to find clarity! From being part of a time achieving an 82 NPS at Ford Credit to collaborate on building an Insight Hub, Lina’s career is defined by a "Bias for Action" and the belief that we have a superpower as visual communicators.
A firm advocate for the 5 Cs (Compassion, Connection, Curiosity, Communication, and Confidence), she specializes in translating complex data into visual stories that drive business results. Whether she’s leveraging AI as a strategic accelerator or questioning the "Why" behind a button, Lina’s mission is to move the industry from simple empathy to actionable compassion.
