Ania is UX Research Ops at Allegro, the biggest CEE e-commerce platform. Focuses on scaling, democratisation & evangelisation of the design research in the biggest UX Team in Poland. One of her superpowers is being constantly curious about finding ways to make products and services better. As a Product Discovery advocate, she finds innovative ways to resolve customers' problems based on research and data-driven analysis. Previously she has been a marketer and project manager, for leading Allegro's content team and managing +35K inspirational content pieces. As a people enthusiast, Ania loves to share her experiences as a Mentor & Google Women Techmakers Ambassador.
Modern work requires intrinsic motivation. In this panel, we will look at how the role of a leader is changing across all areas of a business and how people can learn the new skills they need to be effective leaders. From Recruitment, Onboarding, Motivating, Empowering, Managing Performance
Research is the fundamental piece to creating products and services that fulfill users' needs. It is also one of the most commonly underestimated ones - simply the easiest part to drop out of the Product Development process and assume that we know better than the user. As the companies grow, conducting the research gets more complex, and there's a need to scale the processes and their impact across the organisation - that's where Research Ops kicks in.
During her talk, Ania will share:
- What Research Ops is - How we can support an organisation in product development
- How Research Ops impacts the quality of developed products and how these processes support agile teams in innovative resources distribution
- How to start with Research Ops in the complex organisation based on Allegro's case (the team of 160+ UXs')
- How to measure Research Ops' impact on the Product Development cycle.