A Formula For An Experiment Driven Culture by Ruben de Boer, Lead Conversion Manager / Consultant, Online Dialogue | undefined

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A Formula For An Experiment Driven Culture

Continuous Design

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With a great passion for human behavior and research, Ruben works on conversion optimisation and usability every single day. In this talk Ruben de Boer, Head of CRO & UX at Sanoma looks at the formula for conversion optimisation and usability at Sanoma.

Ruben de Boer, Lead Conversion Manager / Consultant,Online Dialogue

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