Pallavi Modi is a product leader focused on building customer-centric growth engines at scale. As Director of Product at zooplus in Munich, she leads Acquisition & Retention, AI, and Tech Platforms across a 160+ cross-functional organisation spanning product, engineering, data, and platform capabilities.
Her work centres on connecting customer needs with scalable execution — from AI-driven personalisation and journey orchestration to modular platform capabilities that help teams deliver better experiences, faster. She is particularly passionate about helping organisations move beyond technology-first thinking and align teams, ways of working, and decision-making around real customer outcomes.
Before joining zooplus, Pallavi held product leadership roles at HelloFresh and Flix, where she led initiatives across loyalty, marketplaces, experimentation, and self-service platforms.
Upcoming Talks
29 May 2026
AI is changing the scale of personalisation. Products can now infer needs, predict behaviour, recommend the next action and sometimes pre-empt what a customer may want before they have asked for it. But the same capability that feels helpful in one moment can feel intrusive in another.
In this session moderated by Mihaela Draghici, Pallavi Modi and Sam Bradley explore the leadership judgement required to make AI-driven personalisation feel like a service, not surveillance.
The discussion moves beyond how much data a company can collect, and focuses instead on how products behave with the data they have. When does relevance build trust? When does it cross the line into manipulation? How should teams think about context, timing, consent, explanation and data provenance, especially when customer money, identity or long-term brand trust are involved?
Together, Pallavi and Sam will unpack where personalisation genuinely helps customers, where teams should deliberately hold back, and what product leaders should ask before scaling AI-enabled experiences.
