Niyati Gupta is a Product Design Leader at Netflix, with deep experience taking products from 0→1 and scaling them to global impact. With a hybrid background across design and product management, she operates at the intersection of business strategy, user needs, and execution—helping teams navigate ambiguity and make better decisions at scale.
Previously at Google and Meta, Niyati led design for products including Google Meet, Google Travel, and WhatsApp, shaping experiences used by millions across diverse markets. Her work focuses on building clarity in complex systems, aligning cross-functional teams, and translating user insight into measurable product impact.
Beyond her core role, Niyati advises early-stage startups, serves on advisory boards, and contributes to the design community through speaking, guest lectures, and design leadership mentorship.
Past Talks
In an AI-accelerated world, execution is a commodity—high-fidelity UI is now table stakes. The real differentiator is decision-making. To lead at this moment, we must move beyond craft and become fluent in the language of business: value, incentives, and trade-offs.
Drawing from my leadership roles at Google, WhatsApp, and Netflix—and a pivotal stint as a Product Manager—I’ll share how I embedded business thinking into everyday design work, and how that changed the role design played on real teams. This session distills those lessons into a practical, experience-tested playbook for sharpening decision quality and driving product impact without sacrificing creativity or user trust..