Maria Edwards

Maria's experience covers service and interactive CX design for Finance, FMCG, Retail, Tech, Automotive, Government and Entertainment industries, for organisations ranging from startups through to major multinational enterprises. Maria has experience delivering across the full suite of major technologies and platforms.

Maria has achieved success in these roles by applying a creative but analytical approach to CX, using a data driven approach supported by on the ground research, ensuring she captures the real voice of the customer. Collaborating with cross-functional executive, product, sales, business, development, Q&A environments.

Maria is driven in her career by an eternal curiosity about human experiences, the stories that shape them and the knowledge that thoughtful customer-led design that bridges physical and online experiences has the ability to be an instrument of positive change.