What UX really is - Breaking common myths of UX field
02 Feb09:30 – 10:00 UTCStage: Main StageTalk
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In my experience, I have seen a lot of abuse of UX as an industry and also its terminology and understanding. I have seen a lot of Companies, Recruiting managers, and even UXers many a time change their understanding of UX for their own convenience. The most common example, people call it UI/UX, while it's enough to call it UX only. That's why the title "breaking myths..."
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