Real Impact Through Measurable UX

13 Feb17:45 – 18:20Stage: Main StageTalk

What if you could prove the impact of design in numbers and clearly visualise the value created for everyone? This session shows how measuring what we create helps design move from decoration to real impact. We will look at real examples where simple changes cut hours to minutes and uncovered millions in hidden costs. You will see how setting clear goals and tracking outcomes makes it possible to share results internally and externally, building trust and influence. The methods apply to any project, helping you show the tangible benefits of great user experiences and the role design plays in achieving them.

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