More Research with Fewer Resources

With reduced headcounts and tighter budgets, research teams are finding creative ways to deliver impactful insights. This session dives into the strategies teams are using to adapt and thrive despite resource constraints.
Join this interactive discussion to explore:

• The rise of guerrilla research methods and their role in rapid, cost-effective insights.
• How teams are democratising research by empowering non-researchers to contribute effectively.
• Tips for prioritising high-impact research when resources are stretched thin.