How to Practice Cross-discipline Collaboration to Build Seamless User Experiences

In this hands-on workshop led by Josh Kimmell from IBM, participants will explore how to design cross-product, modular user experiences that prioritize seamless workflows over siloed functionality. Drawing from real-world practices at IBM, this workshop will demonstrate how teams can align around "Jobs to Be Done" to enhance collaboration and user satisfaction. Through engaging activities involving red yarn (!), attendees will identify opportunities for cross-product interoperability and develop actionable strategies to bridge common platform gaps.