From Faster Delivery to Better Decisions

Nov 176:40 pm – 7:30 pmStage: Main StagePanel

When teams can turn an idea into a working product faster than ever, how do they decide which ideas are worth pursuing?

A discussion across product, design and research about how customer insight influences priorities, where AI helps teams learn, and where human judgment still matters. Expect practical examples of working through competing priorities and deciding when to build, test or stop.

Moderated by Taylor Klassman, Director of Research at dscout. Includes audience questions.

Speakers

Megan McLean

Megan McLean

Global Head of Research, Advertising

Kaitlyn Daleiden

Kaitlyn Daleiden

Principal, Experience Design

Luciana Ruiz

Luciana Ruiz

UX Research Lead

Vinod Punyani

Vinod Punyani

Senior Manager of Customer Insights and Research

Taylor Klassman

Taylor Klassman

Director of Research