Alignment Through User Centricity

Knowledge / Inspiration

Alignment Through User Centricity

Enabling the Team
UXDX Community Nordics 2022

Ensuring your organisation is user centric, not only allows for development of great products but also allows for overall alignment throughout the team and business. But how do you truly integrate UX into your product development when you're rapidly scaling?
In this session, Jesper will go through the journey of Mestro as they shifted to a user centric culture while rapidly growing. You will walk away learning the different processes they've adopted and lessons learned to ensure success of their products. He will touch on topics about:

  • their sprints and releases;
  • team communications; and
  • the democratisation of product research and how to include your engineers in the process