John Barber

How to Design a Product-Led Experiment: How to Turn Data into Insights

One of the most effective ways of turning data into insights that can improve the customer experience is through experimentation. An Experiment Canvas offers a disciplined approach, forcing you to clarify your hypothesis, determine the risks associated, and set up a test that can validate your hypothesis within parameters like a time frame or with a segment of customers. It also provides a template for capturing results and next steps. And it’s easily shareable with others on the team. Outcome Attendees will walk away with; - Tools and tips to implement into their organisation - Detailed experience working on the Pendo platform - Get the opportunity to collaborate with attendees from other organisations for better insights - Exercise to brainstorm with your team on how the onboarding experience can be automated in-app