International Community & Crowd Manager
Crowdtesting is not only quality assurance or obtaining UX feedback – it also allows users to become a part of product development. In the case of BMW Motorrad, our testers are not only BMW customers, but fans. And although they are by no means digital natives, they test the BMW products that are close to their hearts with joy, diligence, and care. Jan has been a member of the community team at Testbirds for two years and is responsible for building up a test crowd for BMW cars and motorcycles and knows how to turn 250 motorcyclists into professional testers.