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Knowledge / Inspiration

UX Research In Times Of Covid-19

Continuous Research
UXDX Community Singapore 2021

Grab has always encouraged the value that any user research should be in market: travelling to the different markets to learn and experience the users journeys themselves; but with the Covid-19 pandemic this method was out of the question.
In this talk, Nazish and Henny will discuss how Grab pivoted their research methods and behaviours to adapt to the current global situation that still allows them to connect and understand their users.

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Nazish Zafar,  Senior UX Research Manager, Grab