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Knowledge / Inspiration

The Digitisation of User Experience

Continuous Research
UXDX APAC 2021

The Covid-19 Pandemic affected many product teams in different ways, but a unifying experience is the digitisation of work. For Eyung Lim, this didn’t just mean hosting team meetings online. Eyung had to digitise user experience testing and strategies, move journey mapping online and build automation around Covid during a very large scale UX project in GovTech Singapore.
In his talk, Eyung will discuss:

  • The digitisation of user experience testing
  • The trial and error of moving journey mapping online
  • How to build automation around a Pandemic
  • How to make a vision into something practical his team could work on

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Eyung Lim,  Director of Digital Design & Development , GovTech