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Knowledge / Inspiration

Paving The Way For A Mature Customer Centric Culture At Swedbank

Product Vision
UXDX Community Stockholm 2020

The banking industry is currently undergoing a step change in customer expectations. In this talk, Mall will outline how Swedbank is meeting these increased expectations by adapting the learnings from global studies about the "business value of design".

  • How to increasing the customer satisfaction
  • How the team can create holistic experiences


Mall Allpere,  UX Design Expert,Swedbank

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