Product Transformation at the BBC
Talk
Product Transformation at the BBC
Product Direction
UXDX EMEA 2024
In this talk, Lee Cooper, VP BBC Studios, will discuss the challenges and strategies involved in transforming the BBC from a well-known UK-centric brand to a globally recognized commercial product. He will share insights on the technological, team and cultural hurdles faced and the lessons learned from this significant transformation.
Key Learnings:
- Vision setting and design i.e. architectural principles
- Navigating the challenges of moving from a legacy tech stack to a modern, scalable platform for a global audience.
- Strategies for aligning the goals of a public service organisation with commercial objectives
- Overcoming team dysfunction, integrating legacy teams with new hires and external partners
- Lessons on and leading through change, making necessary compromises, and achieving consensus in a complex organisational environments
Lee Cooper, VP Product,BBC