Great Question is the all-in-one UX research platform trusted by customer-centric teams at Figma, Gusto, and Brex. Recruit participants and run your favorite methods — from user interviews and focus groups to surveys and prototype tests. Then analyze and store all of your research data — from recordings and transcripts to highlights, reels, and insight reports — in one enterprise-grade repository.
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A focus group puts five to ten people in a room, or on a screen, to surface reactions you'd never find in a survey. It's one of the oldest qualitative research methods, and it's still one of the most effective. But only when you do it right.
Read MoreMost AI prompt lists for researchers make the same mistake: they're generic. "Analyze this data" isn't a prompt - it's a wish. And wishes don't produce structured, trustworthy analysis. The prompts below are different. Each one is built with enough context, constraints, and output formatting that you'll get usable results on the first try.
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