How to Create Adaptable Product Strategies
April 26, 2021
Product strategies should be able to adapt to the evolving user's needs and scaling team but at the same time should always remain aligned to the company vision.
At UXDX Community Europe West, Fani Bahar, Senior Product Manager at VMware and Roberta Virzi, Senior UX Designer & Team Leader at Booking.com will share their experiences on how they’ve approached their product strategies and examples of how they built these strategies from the ground up or pivoting an existing roadmap.
Fani has over 10 years of diverse experience as a Business Analyst, Software Engineer. During her career, she made the transition to Product Manager. At VMware Tanzu Lab, she focuses on building client products and working with the product development team, she uses all her experience to enable her client to be a better Product Manager and team player.
Roberta has been working as a Designer since 2010 and has specialised in the e-commerce sector. She worked for many startups and she's currently a Senior UX Designer and Team Leader at Booking.com, one of the world’s leading digital travel companies, making it easier for everyone to experience the world. Roberta has a strong impact on the design and UX community within the company; enhancing collaboration, product alignment, feedback culture and creating a psychologically safe environment. She always strives to find the right balance between user and business needs, managing stakeholders and developing product strategy.
If you are interested in learning more on how to create adaptable product strategies, you can attend our free online event on May 20th at 17:00 - 18:45 GMT. To find out more about the event, check out the event page here or to register for your free ticket, sign up here. On-demand videos will be available post-event to all ticket holders, so even if you can’t attend live, you can access all the content afterwards if you sign up now!
UXDX also hosts a 4-day conference to help you shift your team from projects to product teams. Bridge the gap between product, UX, design and dec on October 6th-8th 2021 either in-person at Dublin’s RDS or tune in virtually online. Tickets are available now with limited availability for in-person tickets. Use the code UXDXBlogReader to get an extra 5% off your ticket!
How do you justify investing in UX?
The traditional answer of gathering data to convince stakeholders doesn't work. Use this UX toolkit to uncover the business pain points and get their buy-in for adopting UX.
Convincing Your Boss
So you want to attend UXDX but you don’t know how to get your boss onside? We have composed a guide to help prepare you to ask your boss. We even drafted a sample email to send them!
How to Futureproof an Organisation? Diversity & Inclusion
Diversity & Inclusion in recent years has been at the forefront of many organisations to help improve relations in the workplace. To celebrate International Women’s Day, we asked our speakers from our upcoming events what Diversity & Inclusion in the workplace means to them. > “It means to me that everybody feels welcome, supported and respected. It's being able to be heard and to share your opinion. Being able to find opportunities for impact and personal growth. Diversity gives every company
How To Deal With Business Hyper-Growth
Quipper Engineering Manager, Kristine Joy Paas, shares her advice for dealing with the sudden growth of a customer base.